What is a lead magnet?
If you want to build a list of leads for your business, you will need a lead magnet. In its basic form, it’s an incentive given to your ideal customer in exchange for their name and email address. You can then engage your new subscribers with your automated emails and...
How to use tech to your advantage as an introvert in business
Being an introvert in business can often make it hard to show up. Even being online can be overwhelming at times with all the noise. Being an introvert myself, I often need to switch off and find it hard to show up all the time. Luckily you can use tech to your...
How to map out your funnels
Funnels are often confusing for a lot of business owners. Others often find them overwhelming and complicated. But as with anything in business, if you have a simple step-by-step strategy to follow, it makes them an awful lot easier to implement. That’s why it...
Top tech and marketing trends for 2021
Business owners the world over are breathing a huge sigh of relief that 2020 is finally over! However, if the COVID epidemic taught us anything, it’s how important tech is to our business success. More and more businesses have embraced the tech and marketing solutions...
The benefits of building a list
Building a list is an essential part of growing your business. Have you heard the expression ‘the money’s in the list’? Well, it’s true. Having a list enables you to market to the right people, sell at the right time and show why you’re the right person for them to...
Lisa Pierce
Tech Strategist & Coach
Welcome! This is where I share my top tech tips on websites, lead magnets, list building, sales funnels, courses and launches. I hope you enjoy reading.