Lead magnet ideas for 4 key business niches
Lead magnet ideas are something all businesses need if they’re going to build their own mailing list. But sometimes you just don’t know what ideas are good and which aren’t so great. I recently shared with you some ideas for lead magnets in this blog post. However, in...
How to set up a nurture sequence in Mailerlite
All business owners need to set up a nurture sequence and build a relationship with their customers, especially if they want to make more sales! That’s why it’s so important to have a mailing list. It enables you to gather together a list of people interested in...
How to set up an opt-in form to collect leads in Mailerlite
All businesses need to have their own mailing list. It’s how you can build a dedicated database of people interested in you and what you sell. But to create that list of names, you need a form to capture their details. This is why you need to set up an opt-in form to...
Top tech and marketing trends for 2021
Business owners the world over are breathing a huge sigh of relief that 2020 is finally over! However, if the COVID epidemic taught us anything, it’s how important tech is to our business success. More and more businesses have embraced the tech and marketing solutions...
Email marketing versus social media
As a business owner who’s marketing a business, it’s understandable that you want to make the most of the available platforms. However, this usually ends up being the different social media platforms, simply because they’re easy to get set up. But if you’re looking...
Lisa Pierce
Tech Strategist & Coach
Welcome! This is where I share my top tech tips on websites, lead magnets, list building, sales funnels, courses and launches. I hope you enjoy reading.