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How to easily set up your landing page to capture email addresses
A landing page is simply a stand-alone page on your website, created specifically for marketing purposes. It’s a page that is designed to encourage a visitor to complete a specific action. Most often, that action is to fill out an opt-in form. This is why a landing...
How to launch your new lead magnet – 10 top tips!
If you’ve created an irresistible lead magnet, it’s understandable that you’ll want to get it out there. After all, you’re going to need to let your ideal audience know you have a great resource for them. It’s time for you to launch your new lead magnet, so you can...
How to create and deliver an irresistible lead magnet
If you want to build a mailing list, you’re going to need an irresistible lead magnet. You want something that solves a problem for your ideal clients, so they’re happy to exchange their email address for it. But so many business owners put off creating a lead...
How to decide on the right lead magnet for your business
Lead magnets are an essential part of your sales funnel. You can give your ideal customer free content, in exchange for an email address and get them to opt in to receive further emails from you. If you have the right lead magnet for your business, it’s a great list...
How to get your mailing list started in a day
Is building an email mailing list one of those things that’s been on your to-do list forever? You’re not alone! You know you need to do it but you’re just not sure where to start - and that’s understandable. There’s a lot to think about and the tech can initially seem...
Free Mailchimp vs Mailerlite
If you're looking at email marketing solutions and are wondering where to start, this is my opinion on Free Mailchimp vs Mailerlite and why I think the latter is the better option if you are a small business just starting to build a list. Mailchimp Changes Earlier...
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