How to set up a tripwire offer

How to set up a tripwire offer

If you’re an online business owner, there’s a high chance that you’re using a lead magnet to build your own mailing list. But have you ever thought about using a tripwire offer within that building process? It’s a word that you may have heard of but are unsure what it...
Creating the perfect opt-in page

Creating the perfect opt-in page

A good opt-in page is essential if you want to increase your mailing list and make more sales. An Opt-in page allows visitors to sign up and give you their permission to send them follow-up emails that keep them updated on your news and offers. It’s also the first...
Choosing tech without the stress

Choosing tech without the stress

Choosing tech is something that can be pretty stressful for so many business owners. Often, this is due to the sheer number of available options you have, as well as the uncertainty about what tech you need to get things set up and running for your business.  But...
What to write in your nurture sequence

What to write in your nurture sequence

If you’ve created a lead magnet for your business and are using it to grow your list, you’re off to a good start. But if you want to build on the know, like and trust factors of business whilst encouraging your list to buy from you, you also need to create a good...

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